I had the pleasure of creating brand photos and videos for Oxana Smirnova, a Tampa Bay Realtor with Coldwell Banker, who helps property buyers and sellers navigate the complex real estate process.
As you can tell in her brand video, she pays attention to the details that are important to her clients and has the most supportive presence ever. Our goal for her realtor brand photoshoot was to reflect her personality and convey the work that she does in her property transactions to guide her clients toward finding their dream home for their families.
Watch Oxana’s Brand Video
Types Of Brand Photos To Capture
Real Estate Professionals need more than just portraits to build a visual library. If you think about where the client will use the photos, here are some likely places:
- Website
- Marketing material
- Social media
- Email signature
Typically, someone wouldn’t just post a portrait of themselves everywhere. That would be strange – almost like posting a selfie everywhere! They need a library of images that show more than just their face; detail shots, photos of their process, tools they use, working with clients, etc. During our photoshoot planning call, which happens before the photoshoot, we brainstormed props for Oxana to bring, and she came prepared!
See highlights from this realtor brand photoshoot
Below are just a few of my favorite photos from her gallery.
If you enjoyed this blog post, you might also like:
- Preparing for your headshot session: 6 easy tips
- What props to include for a brand photoshoot
- What is personal brand photography and why it matters
Alison Smith is a Tampa-based brand photographer serving women across the Greater Tampa Bay, creating cohesive, creatively directed brand imagery for business owners who want their visuals to support every part of their work — without the guesswork.
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